Designit imparts life skills, which are at the intersection of sports, technology and design

LONDON and LOS ANGELES, July 26, 2016 /PRNewswire/ — Chelsea Football Club, Wipro Digital, the digital business unit of Wipro Ltd (NYSE: WIT), and Designit, a global strategic design firm and part of Wipro Digital, recently hosted a Digital inspiration camp for 30 underserved teenagers from the Boys and Girls Club of Greater Oxnard and Port Hueneme in Los Angeles Area and Ventura County.


We were very excited to bring this opportunity to the kids and the community to share how design and technology play a role in sports, and how it affects what Chelsea does on and off the field,” said Ian Woodroffe, Chelsea Head of International Development.


The half-day event included soccer clinics led by Chelsea FC coaches and guided workshops on design and critical thinking led by Designit leaders. The workshop, titled “The Future of Sport and Training” consisted of an interactive session on the current state, trends and future of sports technology.  Participants were guided through a service design process and creative facilitation process, during which they brainstormed and presented ideas and possible solutions that are at the intersection of technology and sports.


“The kids are learning life skills around collaboration, how to think critically, and how to present their findings to their peers,” said Omar Zapata, Director of Program Services for Boys & Girls Clubs of Greater Oxnard and Port Hueneme. “These are important takeaways that will help them succeed in all aspects of their life – whether as an entrepreneur pitching to a venture capitalist or a CEO drawing from other disciplines to come up with new ideas. This is also a huge soccer community and we’re incredibly honored to have Chelsea FC here to provide some world-class coaching to our kids.”


“Wipro Digital, Designit and Chelsea Football Club are proud to have teamed up to create this impactful experience for the kids of the local Boys and Girls Clubs, and to share our expertise in the intersection of design, technology and sports.  We are 100% committed to imparting the right skills, particularly in design and technology to the kids,” said Humberto Matas, Global Managing Director, Designit.


About Chelsea Football Club
Chelsea Football Club is one of the world’s top football clubs. Chelsea were UEFA Champions League winners in 2012, following that success by lifting the UEFA Europa League trophy in 2013. Founded in 1905, Chelsea is London’s most central football club, based at the iconic 42,000-capacity Stamford Bridge stadium.


Nicknamed ‘The Blues’, Chelsea are four-time English Premier League champions and have also lifted the FA Cup seven times, the Football League Cup five times, the UEFA Cup Winners’ Cup twice, the UEFA Super Cup once and the Football League Championship once, in 1955. The Europa League triumph saw Chelsea become the first English club to win all three major UEFA competitions, and the first club ever to hold both the Champions League and Europa League at the same time.


In addition to possessing some of the world’s most recognisable players and Coach Antonio Conte, Chelsea has also invested in its future with a state-of-the-art Academy and training centre in Cobham, Surrey. Since its opening in 2007, the club has lifted the FA Youth Cup trophy five times and the UEFA Youth League twice. The Chelsea Ladies team also won the FA Women’s Super League and FA Women’s Cup double in 2015.


Additionally, the Chelsea Foundation boasts one of the most extensive community initiatives in sport, working in 30 countries around the world, helping improve the lives of more than 900,000 children and young people each year.


About Wipro Limited
Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO) is a leading information technology, consulting and business process services company that delivers solutions to enable its clients do business better. Wipro delivers winning business outcomes through its deep industry experience and a 360 degree view of “Business through Technology.” By combining digital strategy, customer centric design, advanced analytics and product engineering approach, Wipro helps its clients create successful and adaptive businesses. A company recognized globally for its comprehensive portfolio of services, strong commitment to sustainability and good corporate citizenship, Wipro has a dedicated workforce of over 170,000, serving clients across 6 continents. For more information, please visit


Wipro Digital, the digital business unit of Wipro, collaborates and iterates with clients to deliver customer-centered digital transformation. Working at the intersection of strategy, design and technology, Wipro Digital derives insight, shapes interaction, drives integration and unlocks innovation for clients. Learn more at or @wiprodigital.


About Designit
Designit is a global strategic design firm, helping businesses and institutions tap into the opportunities in the digital age by turning technology into meaningful experiences. With an international team of 400+ designers, strategists, and technologists across 12 offices, Designit uses a Strategic Design Process to design unified product-service experiences that bring end-user value, business value and business transformation. It combines strategy, technology and design to drive growth and change across industries. Its vision is a human-shaped world. Now part of Wipro Limited, learn more at or @designit.


About Boys & Girls Clubs of Greater Oxnard and Port Hueneme
The Boys & Girls Club has served the youth of Oxnard and Port Hueneme for over 60 years. With three full-service clubs and 18 school program sites, the organization is one of the largest of its kind in California. The Club provides programs for more than 9,200 youth and teens in three priority outcome areas: Academic Success, Good Character and Citizenship, and Healthy Lifestyles. For more information please visit


Media Contacts:

Jenny Edelston
Ruder Finn on behalf of Wipro Digital
Phone: 1 (770) 853-7116

Erin Antrim
Boys & Girls Clubs of Greater Oxnard and Port Hueneme
805.815.4959 ext. 203


Forward-looking and Cautionary Statements

Certain statements in this release concerning our future growth prospects are forward-looking statements, which involve a number of risks, and uncertainties that could cause actual results to differ materially from those in such forward-looking statements. The risks and uncertainties relating to these statements include, but are not limited to, risks and uncertainties regarding fluctuations in our earnings, revenue and profits, our ability to generate and manage growth, intense competition in IT services, our ability to maintain our cost advantage, wage increases in India, our ability to attract and retain highly skilled professionals, time and cost overruns on fixed-price, fixed-time frame contracts, client concentration, restrictions on immigration, our ability to manage our international operations, reduced demand for technology in our key focus areas, disruptions in telecommunication networks, our ability to successfully complete and integrate potential acquisitions, liability for damages on our service contracts, the success of the companies in which we make strategic investments, withdrawal of fiscal governmental incentives, political instability, war, legal restrictions on raising capital or acquiring companies outside India, unauthorized use of our intellectual property, and general economic conditions affecting our business and industry. Additional risks that could affect our future operating results are more fully described in our filings with the United States Securities and Exchange Commission. These filings are available at We may, from time to time, make additional written and oral forward-looking statements, including statements contained in the company’s filings with the Securities and Exchange Commission and our reports to shareholders. We do not undertake to update any forward-looking statement that may be made from time to time by us or on our behalf.


Wipro Digital

Wipro Digital


We are a mix of strategists, creative directors, designers, writers, media strategists, digital marketers, developers and relationship builders. We’re committed to creating vibrant and relevant brand experiences on every level.

What you’ve read here? Tip of the iceberg. Are you ready to be part of the excitement?